Every January, music studios fill up with students setting ambitious goals. As part of our structured New Student Onboarding process, we have students (and parents) define clear goals that they want to achieve, and record them in our system so that students see them on their dashboard.
Here are some real examples from the 8,200+ goals I analyzed from our students:
These are beautiful aspirations—authentic desires straight from our students.
Here's what didn’t surprise me: nearly every single goal is outcome-based. Students knew exactly what they wanted to achieve. They could picture themselves on stage, hear themselves playing that favorite song, imagine the applause.
But here's what I've learned after 19+ years of owning music schools, and 3 decades of teaching: outcome goals alone rarely get you there.
Don't get me wrong, knowing what you want to achieve is essential. If you don't have a destination, any road will take you there (or nowhere at all). The problem isn't having outcome goals; it's having only outcome goals.
Think about it this way: "I want to play Bohemian Rhapsody" tells you where you want to go, but it doesn't tell you how to get there. It's like saying "I want to visit Paris" without buying a plane ticket, booking a hotel, or learning basic French.
Outcome goals are dreams. Process goals are the roadmap.
Big goals don’t drive success. It’s the tiny, daily - or even minute by minute - choices you make that get you to your destination.
Here's the uncomfortable truth: you can work toward an outcome goal every day and still fail if you're working on the wrong things. I've seen countless students practice diligently (meaning they put in a lot of time) for months without making real progress because they were focused entirely on the outcome ("I need to play this song") rather than the process ("I need to practice small chunks slowly").
Often, when students focus on the outcome, they keep trying over and over again to play some music they are not yet capable of playing. They are excited by the music and so they play large chunks of the music, but with poor quality. They are repeating over and over trying to “get it”. And that faulty repetition starts to build bad technique, and habits of insecurity or confusion.
Process goals focus on the actions you take rather than the results you achieve. Instead of "I want to perform at a recital", or “I want to pass an audition”, a process goal might be "I will practice performing in front of someone three times per week." or “I will practice small chunks of music slowly and under control, twice daily”
The difference is control. You can't control whether you'll pass the audition—that depends on too many variables. But you can control whether you practice performing regularly, and practice in a way that leads to sustainable results. And here's the magic: when you focus on the right processes, the outcomes take care of themselves.
The science backs this up. A 2022 meta-analysis published in the International Review of Sport and Exercise Psychology analyzed 27 studies on goal setting in sports and found something remarkable: process goals had a large effect on performance (effect size of 1.36), while outcome goals had essentially no meaningful effect (effect size of 0.09).
That's a 15-fold difference in effectiveness. And to put those numbers in context: in research, an effect size of 0.2 is considered small, 0.5 is medium, and 0.8 is large. An effect size of 1.36 is extremely large—the kind of result that makes researchers sit up and pay attention.
In other words, focusing on what you do each day matters infinitely more than just dreaming about the end result.
There's an old martial arts parable that captures this perfectly. A young student approaches his master and asks how long it will take to earn a black belt. The master replies, "Maybe ten years."
The student thinks for a moment, then asks, "But what if I try really hard?"
"Twenty years," the master says.
Confused, the student tries again: "What if I put in extra effort and try really, really hard?"
"Thirty years."
Frustrated, the young student asks why it would take so much longer if he worked harder. The master's response: "With one eye focused on your destination, you only have one eye left to focus on your journey."
The lesson? Focus fully on what you're doing right now, and the results will take care of themselves.
Here's why process goals consistently outperform outcome-based goals:
Here's a framework I use with our students:
Step 1: Start with your outcome goal
Be specific. "I want to get better at guitar" is too vague. "I want to play Stand By Me by Ben E. King on the guitar" is clear and measurable.
Step 2: Identify the skills required
Break down what you'll need to achieve that outcome. For Stand By Me, you might need:
Step 3: Create process goals for each skill
Now you can set specific, actionable process goals based on how much you have or have not already developed those skills.
Here are examples of what these process goals might look like:
Process goal #1: Daily practice (6 days/week, Tuesday-Sunday) Complete two short practice sessions each day focusing on:
Process goal #2: Weekly lesson Attend my Wednesday music lesson for feedback and support
Process goal #3: Weekly performance practice Join one Performance & Practice class to perform small chunks of music in front of others
Note: These are all actions you can control, and you can achieve them regardless of whether you've mastered the song yet.
Step 4: Track your process, not your outcome
Don't ask yourself "Am I ready to perform Stand By Me yet?" The answer will be "no" for 100 days (or more) until it’s a "yes". That can be demotivating.
Ask yourself "Did I practice my fingerpicking today? Did I show up to the performance class to play a small manageable chunk of the song each week?" The answer will be "yes", for 100 days (or more) until you can play the whole song. That’s a lot of little wins that will always feel good.
When you consistently hit your process goals, the outcome becomes inevitable.
Here's what I want you to do this January:
Much of our process at Sage Music is set up to support this:
If you are not a Sage Music student, our Performance and Practice Classes are often free and open to the public. Our students will always have priority for class seats, but unfilled seats are yours to try.
I already know you have outcome goals and weekly lessons, we already guarantee that.
The two most important things you can do this year to achieve more are:
The beautiful irony of process goals is this: when you stop obsessing over the outcome and focus entirely on the process, you often achieve the outcome faster and with less stress.
Your favorite song, that performance you've been dreaming about, the technique you've been chasing—they're all waiting for you on the other side of consistent, focused practice. Not someday. Not when you "feel ready." But through the daily, unglamorous work of showing up and doing the thing.
This year, don't just dream about where you want to go. Build the habits that will take you there.
What's your biggest musical goal for this year? And what process goal will you set to help you achieve it? Share in the comments below, I'd love to hear from you.
Williamson, O., Swann, C., Bennett, K.J.M., Bird, M.D., Goddard, S.G., Schweickle, M.J., & Jackman, P.C. (2022). The performance and psychological effects of goal setting in sport: A systematic review and meta-analysis. International Review of Sport and Exercise Psychology, 17(2), 1050-1078.